Handbook of strategic marketing communications /
by Smith, Paul
Published by : Crest Publishing , (New Delhi :) Physical details: xii, 300p. : ill. ; tab. ; 24cm. ISBN:9788124202920; 8124202923.
Subject(s):
Marketing
Year: 2003
Item type | Current location | Call number | Status | Date due | Barcode |
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University of Sargodha-Central Library | 658.802 SMS (Browse shelf) | Available | 60769 |
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658.802 MAO Marketing strategy : | 658.8/02 SAM Social responsibility in marketing : | 658.802 SMM Marketing communications : | 658.802 SMS Handbook of strategic marketing communications / | 658.8/02 STE Marketing planning guide / | 658.802 TRN New markets, new strategies : | 658.802 WAM Marketing strategy : |
Includes index.
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