Marketing :
Additional authors:
Hoffman, K. Douglas.
Edition statement:2nd ed.
Published by :
Thomson/South-Western,
(Mason, Ohio :)
Physical details: xxii, 647 p. : ill. (some col.) ; 28 cm.
ISBN:0030349990.
Subject(s):
Marketing.
Year: 2003
Item type | Current location | Call number | Status | Date due | Barcode |
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University of Sargodha-Central Library | 658.8 MAK (Browse shelf) | Available | 61894 |
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658.8 MAC Essentials of marketing / | 658.8 MAC The marketer's troubleshooter / | 658.8 MAC Marketing / | 658.8 MAK Marketing : | 658.8 MAM Marketing management / | 658.8 MAO Marketing strategy : | 658.8 MAR Marketing through minefields. |
Includes bibliographical references and indexes.
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