Strategic marketing management :
by Wilson, R. M. S.
Series: The marketing series. Student Edition statement:2nd ed. Published by : Viva Books , (New Delhi : | Boston :) Physical details: xx, 827 p. : ill. ; 29 cm. ISBN:075062244X. Year: 1999Online resources:
Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
![]() |
University of Sargodha-Central Library | 658.802 WIS (Browse shelf) | Available | 65705 | |
![]() |
University of Sargodha-Central Library | 658.802 WIS (Browse shelf) | Available | 65704 |
Browsing University of Sargodha-Central Library Shelves Close shelf browser
658.8/02 STE Marketing planning guide / | 658.802 TRN New markets, new strategies : | 658.802 WAM Marketing strategy : | 658.802 WIS Strategic marketing management : | 658.802 WIS Strategic marketing management : | 658.802 WIS Strategic marketing management : | 658.803 ENC The Encyclopaedic Dictionary of Marketing / |
"Published by Butterworth-Heinemann on behalf of the Chartered Institute of Marketing"--P. [4] of cover.
Includes bibliographical references (p. 791-811) and indexes.
There are no comments for this item.