Wazir Agha Library, UOS

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Marketing strategy :

by Walker, Orville C.
Additional authors: Boyd, Harper W. | Larréché, Jean-Claude.
Edition statement:3rd ed. Published by : Irwin/McGraw-Hill, (Boston :) Physical details: xxiii, 393 p. : ill. ; 26 cm. ISBN:0256261180.
Subject(s): Marketing -- Management.
Year: 1999
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Item type Current location Call number Status Date due Barcode
Books Books University of Sargodha-Central Library
658.8 MAO (Browse shelf) Available 63938

Includes bibliographical references and indexes.

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