Strategic marketing problems :
by Kerin, Roger A.
Edition statement:10th ed. Published by : Pearson/Prentice Hall, (Upper Saddle River, NJ :) Physical details: viii, 696 p. : ill. (some col.) ; 29 cm. ISBN:0131421840.
Subject(s):
Marketing
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Decision making
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Case studies.
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Marketing
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Management
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Case studies.
Year: 2004
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books
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University of Sargodha-Central Library | 658.802 KES (Browse shelf) | Available | 61998 |
Includes bibliographical references and indexes.
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