The Media Handbook / (Record no. 65365)

000 -LEADER
fixed length control field 00438nam a22001697a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230621131945.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230621b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781138352643
040 ## - CATALOGING SOURCE
Transcribing agency PK-SaU
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 23
Classification number 659
Item number KAM
245 ## - TITLE STATEMENT
Title The Media Handbook /
Remainder of title A Complete Guide to Advertising
Statement of responsibility, etc KATZ
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York
Name of publisher, distributor, etc Routledge
Date of publication, distribution, etc 2019
300 ## - PHYSICAL DESCRIPTION
Extent 235p,
Other physical details Index
Dimensions 15cm.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Full call number Date last seen Price effective from Koha item type
          University of Sargodha-Central Library University of Sargodha-Central Library 06/21/2023 659 KAM 06/21/2023 06/21/2023 Books