Services Marketing : (Record no. 62613)
| 000 -LEADER | |
|---|---|
| fixed length control field | nam a22 7a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190807134910.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190807b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0072471425 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | PK-SaU |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 21 |
| Classification number | 658.8 |
| Item number | ZES |
| 245 ## - TITLE STATEMENT | |
| Title | Services Marketing : |
| Remainder of title | Integrating Customer Focus Across The Firm / |
| Statement of responsibility, etc | Walarie A. Zeithaml |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Mc Graw Hill ; |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xx,668p. : |
| Dimensions | 22 cm. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| University of Sargodha-Central Library | University of Sargodha-Central Library | 08/07/2019 | 658.8 ZES | D271 | 08/07/2019 | 08/07/2019 | Books |