Marketing management : (Record no. 6142)
000 -LEADER | |
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fixed length control field | 01045cam a22002894a 4500 |
001 - CONTROL NUMBER | |
control field | 12448053 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20120703113744.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 010621s2002 maua b 000 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 2001045238 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 007249980X (alk. paper) |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | DLC |
Transcribing agency | DLC |
Modifying agency | DLC |
042 ## - AUTHENTICATION CODE | |
Authentication code | pcc |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.13 |
Item number | .Q45 2002 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Dolan, Robert J. |
245 10 - TITLE STATEMENT | |
Title | Marketing management : |
Remainder of title | text and cases / |
Statement of responsibility, etc | Robert J. Dolan. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Boston : |
Name of publisher, distributor, etc | McGraw-Hill Irwin, |
Date of publication, distribution, etc | c2002. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | ix, 498 p. : |
Other physical details | ill. ; |
Dimensions | 26 cm. |
500 ## - GENERAL NOTE | |
General note | Previously published: Homewood, IL : Irwin, c1993. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
General subdivision | Management. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
General subdivision | Management |
Form subdivision | Case studies. |
856 42 - ELECTRONIC LOCATION AND ACCESS | |
Materials specified | Publisher description |
Uniform Resource Identifier | http://www.loc.gov/catdir/description/mh021/2001045238.html |
856 41 - ELECTRONIC LOCATION AND ACCESS | |
Materials specified | Table of contents |
Uniform Resource Identifier | http://www.loc.gov/catdir/toc/mh021/2001045238.html |
925 0# - | |
-- | acquire |
-- | 1 shelf copies |
-- | policy default |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
No items available.