000 -LEADER |
fixed length control field |
01162cam a2200313 i 4500 |
001 - CONTROL NUMBER |
control field |
18947795 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OSt |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20170522110228.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
160126t20162016nyua b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2015048433 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781138948594 (hbk) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781138948600 (pbk) |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Language of cataloging |
eng |
Transcribing agency |
PK-SaU |
Description conventions |
rda |
Modifying agency |
DLC |
042 ## - AUTHENTICATION CODE |
Authentication code |
pcc |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HD59 |
Item number |
.K558 2016 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.872 |
Edition number |
23 |
Item number |
MAS |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Kim, Carolyn Mae, |
Relator term |
author. |
245 10 - TITLE STATEMENT |
Title |
Social media campaigns : |
Remainder of title |
strategies for public relations and marketing / |
300 ## - PHYSICAL DESCRIPTION |
Extent |
viii, 181 pages : |
Other physical details |
illustratons ; |
Dimensions |
24 cm |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Internet in public relations. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Internet marketing. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Social media. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Public relations. |
776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
Display text |
Online version: |
Main entry heading |
Kim, Carolyn Mae, author. |
Title |
Social media campaigns |
Place, publisher, and date of publication |
New York, NY : Routledge, 2016 |
International Standard Book Number |
9781315652375 |
Record control number |
(DLC) 2016004224 |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
a |
7 |
b |
cbc |
c |
orignew |
d |
1 |
e |
ecip |
f |
20 |
g |
y-gencatlg |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |