000 -LEADER |
fixed length control field |
00591nam a22002057a 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OSt |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20120703114538.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
110708t xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
1861521553 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781861523990 |
040 ## - CATALOGING SOURCE |
Transcribing agency |
PK-SaU |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Edition number |
21 |
Classification number |
659.383 |
Item number |
KEM |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Kent, Raymond |
245 ## - TITLE STATEMENT |
Title |
Marketing Research : |
Remainder of title |
Measurement, Method & Application / |
Statement of responsibility, etc |
Raymond Kent |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
New York : |
Name of publisher, distributor, etc |
Thomson ; |
Date of publication, distribution, etc |
c1999. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xiv, 334 p. : |
Other physical details |
ill. ; |
Dimensions |
25cm. |
500 ## - GENERAL NOTE |
General note |
Includes Index & Bibliographical Reference. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing Management |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |