Talespin : (Record no. 20723)

000 -LEADER
fixed length control field 01056cam a22002774a 4500
001 - CONTROL NUMBER
control field 13688490
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20120703114532.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 040816s2005 enk 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2004019008
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 074944259X
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HM1221
Item number .M39 2005
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.2
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name McCusker, Gerry,
Dates associated with a name 1962-
245 10 - TITLE STATEMENT
Title Talespin :
Remainder of title public relations disasters-inside stories & lessons learnt /
Statement of responsibility, etc Gerry McCusker.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London ;
-- Sterling, VA :
Name of publisher, distributor, etc Kogan Page Ltd.,
Date of publication, distribution, etc 2005.
300 ## - PHYSICAL DESCRIPTION
Extent viii, 327 p. ;
Dimensions 24 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Public relations
Form subdivision Case studies.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Public relations
General subdivision Miscellanea.
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents
Uniform Resource Identifier http://www.loc.gov/catdir/toc/ecip0421/2004019008.html
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy0715/2004019008-d.html
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy0915/2004019008-b.html
925 0# -
-- acquire
-- 2 shelf copies
-- policy default
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
          University of Sargodha-Central Library University of Sargodha-Central Library 07/05/2011 659.2 MCT 69769 07/05/2011 07/05/2011 Books