000 -LEADER |
fixed length control field |
00831cam a2200277 a 4500 |
001 - CONTROL NUMBER |
control field |
12185217 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20120703114528.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
000926s2000 txua b 001 0 eng d |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
00708858 |
015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
National bibliography number |
GB99-70629 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0030211093 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)ocm42623436 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
UKM |
Transcribing agency |
UKM |
Modifying agency |
EYE |
-- |
DLC |
042 ## - AUTHENTICATION CODE |
Authentication code |
lccopycat |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415 |
Item number |
.M297453 2000 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
Edition number |
21 |
245 00 - TITLE STATEMENT |
Title |
Marketing : |
Remainder of title |
best practices / |
Statement of responsibility, etc |
Michael R. Czinkota ... [et al.]. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Fort Worth ; |
Name of publisher, distributor, etc |
Dryden, |
Date of publication, distribution, etc |
c2000. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxvii, 657 p. : |
Other physical details |
ill. ; |
Dimensions |
29 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and indexes. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Czinkota, Michael R. |
925 0# - |
-- |
acquire |
-- |
1 shelf copy |
-- |
policy default |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |