Marketing / (Record no. 19859)

000 -LEADER
fixed length control field 00902cam a22002894a 4500
001 - CONTROL NUMBER
control field 12817592
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20120703114508.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 020614s2004 ohua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2002075815
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324147988 (package)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .L2624 2004
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lamb, Charles W.
245 10 - TITLE STATEMENT
Title Marketing /
Statement of responsibility, etc Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Mason, Ohio :
Name of publisher, distributor, etc Thomson/South-Western,
Date of publication, distribution, etc c2004.
300 ## - PHYSICAL DESCRIPTION
Extent xxxviii, 774 p. :
Other physical details col. ill. ;
Dimensions 29 cm. +
Accompanying material 1 CD-ROM (4 3/4 in.)
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 742-744) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Hair, Joseph F.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name McDaniel, Carl D.
925 0# -
-- acquire
-- 1 shelf copy
-- policy default
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Price effective from Koha item type
          University of Sargodha-Central Library University of Sargodha-Central Library 06/16/2011 1 2 658.8 LAM 63471 04/13/2015 03/18/2015 06/16/2011 Books
          University of Sargodha-Central Library University of Sargodha-Central Library 06/16/2011     658.8 LAM 62615 06/16/2011   06/16/2011 Books
          University of Sargodha-Central Library University of Sargodha-Central Library 06/16/2011 1   658.8 LAM 60352 10/26/2015 10/09/2015 06/16/2011 Books