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The observational research handbook : (Record no. 18580)

000 -LEADER
fixed length control field 01070cam a22003134a 4500
001 - CONTROL NUMBER
control field 11769579
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20120703114435.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 990803s2000 ilua b 001 0 eng
035 ## - SYSTEM CONTROL NUMBER
System control number (DLC) 99044308
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 99044308
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 065800073X
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
043 ## - GEOGRAPHIC AREA CODE
Geographic area code n-us---
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.33.U6
Item number A25 2000
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/34
Edition number 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Abrams, Bill.
245 14 - TITLE STATEMENT
Title The observational research handbook :
Remainder of title understanding how consumers live with your product /
Statement of responsibility, etc Bill Abrams.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Lincolnwood, Il. :
Name of publisher, distributor, etc NTC Business Books,
Date of publication, distribution, etc c2000.
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 277 p. :
Other physical details ill. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note At head of title: American Marketing Association.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 267-269) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer behavior
Geographic subdivision United States.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Geographic subdivision United States.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element American Marketing Association.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier http://www.loc.gov/catdir/description/mh041/99044308.html
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
985 ## -
-- GAP
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
          University of Sargodha-Central Library University of Sargodha-Central Library 06/07/2011 656.83 ABO 51443 06/07/2011 06/07/2011 Books
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