| 000 -LEADER |
|---|
| fixed length control field |
00647nam a22002297a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20120703114246.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
110426t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780749433286 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0749433825 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
PK-SaU |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Edition number |
21 |
| Classification number |
791.450 |
| Item number |
BLE |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Bland, Michael |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Effective media relations / |
| Statement of responsibility, etc |
Michael Bland, Alison Theaker and David Wragg |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
London : |
| Name of publisher, distributor, etc |
Kogan Page , |
| Date of publication, distribution, etc |
c2000. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xiii, 162p. : |
| Dimensions |
24cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index and bibliographical references. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Media contents |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Theaker, Alison |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Wragg, David |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |