Wazir Agha Library, UOS catalog

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Wimmer, Roger D.

Mass media research : an introduction / Roger D. Wimmer, Joseph R. Dominick. - 7th ed. - Belmont, CA : Thomson/Wadsworth, c2003. - xii, 488 p. : ill. ; 25 cm.

Includes bibliographical references and indexes.

ISBN: 0534562744

LCCN: 2002102411

Subjects--Topical Terms:
Mass media--Research.

LC Class. No.: P91.3 / .W47 2003

Dewey Class. No.: 302.23 WIM

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