Hisrich, Robert D.

International entrepreneurship : starting, developing, and managing a global venture / Robert D. Hisrich. - Thousand Oaks, CA : SAGE Publications, c2010. - xiii, 621 p. : ill. ; 23 cm.

Includes bibliographical references and index.

Importance of international entrepreneurship -- Globalization and the international environment -- Cultures and international entrepreneurship -- Developing the global business plan -- Selecting international business opportunities -- International legal concerns -- Alternative entry strategies -- The global monetary system -- Global marketing and R&D -- Global human resource management -- Implementing and managing a global entrepreneurial strategy -- Cases : -- Beijing Sammies -- Federal Express -- Fitz-Ritter Wine Estate : 225 years of tradition and entrepreneurship -- Intelligent Leisure Solutions -- Logisys : a small company with international potential -- Mayu LLC -- Motrada Ltd -- Parsek LLC -- Sedo.com -- Trimo -- UniMed and EduMed.

9781452217390 (pbk. : acid-free paper)

2011033242


Entrepreneurship.
International business enterprises.
Entrepreneurship--Case studies.
International business enterprises--Case studies.

HB615 / .H576 2013

658.049 HII