Gamble, Michael, 1943-

Introducing mass communication / Michael W. Gamble, Teri Kwal Gamble. - 2nd ed. - New York : McGraw-Hill, c1989. - xvi, 549 p. : ill. ; 24 cm.

Includes bibliographies and index.

007022773X : $24.95

88013219


Mass media.

P90 / .G298 1989

001.51 / GAI