Wilkie, William L.
Consumer behaviour / William L. Wilkie - New York : John Wiley & Sons , c1986. - xxxii, 614p. : dia. ; tab. ; 25cm.
Includes index and glossary.
9780471599494 0471599492
Management
659.302 / WIC
Consumer behaviour / William L. Wilkie - New York : John Wiley & Sons , c1986. - xxxii, 614p. : dia. ; tab. ; 25cm.
Includes index and glossary.
9780471599494 0471599492
Management
659.302 / WIC