Crawford, C. Merle 1924-
New products management / Merle Crawford, Anthony Di Benedetto. - 7th ed. - Boston : McGraw-Hill, c2003. - xx, 567 p. : ill. ; 24 cm. - The Irwin/McGraw-Hill series in finance, insurance and real estate .
Includes bibliographical references and index.
0072471638 (hc. : alk. paper)
2002025532
New products--Management.
HF5415.153 / .C72 2003
658.5/75
New products management / Merle Crawford, Anthony Di Benedetto. - 7th ed. - Boston : McGraw-Hill, c2003. - xx, 567 p. : ill. ; 24 cm. - The Irwin/McGraw-Hill series in finance, insurance and real estate .
Includes bibliographical references and index.
0072471638 (hc. : alk. paper)
2002025532
New products--Management.
HF5415.153 / .C72 2003
658.5/75