Stanton, William J.
Fundamentals of marketing / William J. Stanton, Charles Futrell. - 8th ed. - New York : McGraw-Hill, c1987. - xx, 666 p. : ill. (some col.) ; 25 cm. - McGraw-Hill series in marketing .
Includes bibliographical references and indexes.
0070609438 : $36.95
86018492
Marketing.
HF5415 / .S745 1987
658.8
Fundamentals of marketing / William J. Stanton, Charles Futrell. - 8th ed. - New York : McGraw-Hill, c1987. - xx, 666 p. : ill. (some col.) ; 25 cm. - McGraw-Hill series in marketing .
Includes bibliographical references and indexes.
0070609438 : $36.95
86018492
Marketing.
HF5415 / .S745 1987
658.8