Rosenbloom, Bert.

Marketing channels : a management view / Bert Rosenbloom. - 6th ed. - Fort Worth : Dryden Press, c1999. - xxii, 688 p. : ill. ; 26 cm. - The Dryden Press series in marketing .

Includes bibliographical references and indexes.

003024482X

97078266


Marketing channels.
Marketing channels--Management.

HF5415.129 / .R67 1999

658.8/4