Solomon, Michael R.
Consumer behavior : buying, having, and being / Michael R. Solomon. - 6th ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2004. - xviii, 621 p. : col. ill., col. maps ; 29 cm.
Includes bibliographical references and indexes.
0131404067
2003062313
Consumer behavior.
HF5415.32 / .S6 2004
658.8/342
Consumer behavior : buying, having, and being / Michael R. Solomon. - 6th ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2004. - xviii, 621 p. : col. ill., col. maps ; 29 cm.
Includes bibliographical references and indexes.
0131404067
2003062313
Consumer behavior.
HF5415.32 / .S6 2004
658.8/342