Kotler, Philip.
Principles of marketing / Philip Kotler. - 3rd ed. - Englewood Cliffs, N.J. : Prentice-Hall, c1986. - xxiv, 774 p. : ill. (some col.) ; 25 cm. - Prentice-Hall series in marketing .
Includes bibliographies and indexes.
0137017316
85017015
Marketing.
HF5415 / .K636 1986
658.8
Principles of marketing / Philip Kotler. - 3rd ed. - Englewood Cliffs, N.J. : Prentice-Hall, c1986. - xxiv, 774 p. : ill. (some col.) ; 25 cm. - Prentice-Hall series in marketing .
Includes bibliographies and indexes.
0137017316
85017015
Marketing.
HF5415 / .K636 1986
658.8