Roberts, Mary Lou.
Internet marketing : integrating online and offline strategies / Mary Lou Roberts. - Boston, Mass. : McGraw-Hill/Irwin, c2003. - xix, 471 p. : ill. (some col.) ; 26 cm.
Includes bibliographical references and index.
0072827033 (alk. paper) 0071124179 (international ed. : alk. paper)
2002141443
Internet marketing.
HF5415.1265 / .R617 2003
658.8/4
Internet marketing : integrating online and offline strategies / Mary Lou Roberts. - Boston, Mass. : McGraw-Hill/Irwin, c2003. - xix, 471 p. : ill. (some col.) ; 26 cm.
Includes bibliographical references and index.
0072827033 (alk. paper) 0071124179 (international ed. : alk. paper)
2002141443
Internet marketing.
HF5415.1265 / .R617 2003
658.8/4